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Thursday, 26th June 2014

Bing Enhances Twitter-Related Search Results

By Africa S. Hands

From Bing blogs:

Through our exclusive partnership with Twitter, we are rolling out a fast and intuitive way to discover tweets directly in our search results. Whether you are interested in looking up trending hashtag, specific Twitter profiles or the latest tweets about your favorite celebrities, we have you covered.

The central idea behind the approach is that the most interesting content on Twitter can be determined by a combination of a tweet’s popularity, its freshness and the authority of the user tweeting it. We look at a number of signals including tweet quality, retweet count, freshness of tweet, user profile info and verified status, among others. Placing these signals in our model, we serve what we hope are top quality tweets.

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Africa S. Hands is an independent librarian with a focus on helping professionals understand and utilise social media and search engines through one-on-one tutorials and small group workshops. Africa tweets (@africahands) on resources of interest to information and higher education professionals.

Africa can be reached at africa.hands@freepint.com

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