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Tuesday, 15th May 2012

D&B Releases D&B360 with Enhanced Data and Analytics

By Theresa Cramer

From the press release:

D&B (NYSE: DNB - News), the world’s leading source of commercial information and insight on businesses, has made available enhanced data functionality for D&B360, including company financial data, competitor information and industry research. D&B360 seamlessly integrates D&B data and other essential business information into CRM applications and provides data management, cleansing and enrichment capabilities. By providing a deeper understanding of a customer’s financial position and industry standing, sales and marketing teams using D&B360 are equipped with information to identify and target better opportunities, build healthier pipelines and improve sales effectiveness.

Read the full release


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Theresa Cramer is the editor of EContent magazine and Intranets newsletter. She is a 10 year veteran of the publishing industry with a background in both newspaper and book publishing. Follow her on Twitter @TheresaCramer.

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