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Tuesday, 15th May 2012

D&B Releases D&B360 with Enhanced Data and Analytics

By Theresa Cramer

From the press release:

D&B (NYSE: DNB - News), the world’s leading source of commercial information and insight on businesses, has made available enhanced data functionality for D&B360, including company financial data, competitor information and industry research. D&B360 seamlessly integrates D&B data and other essential business information into CRM applications and provides data management, cleansing and enrichment capabilities. By providing a deeper understanding of a customer’s financial position and industry standing, sales and marketing teams using D&B360 are equipped with information to identify and target better opportunities, build healthier pipelines and improve sales effectiveness.

Read the full release


Theresa Cramer is the editor of EContent magazine and Intranets newsletter. She is a 10 year veteran of the publishing industry with a background in both newspaper and book publishing. Follow her on Twitter @TheresaCramer.

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