Wednesday, 28th December 2011

Survey Examines Use of Social Media Within Law Firms

By Africa S. Hands

From the press release:

Vizibility Inc. and LexisNexis announced the results of a survey conducted to shed light on the use of social media in legal services marketing. To illustrate the findings, the results have been released as an infographic. The research suggests a high degree of reliance on broadly defined social media marketing programs, with 81% of survey participants reporting they already use social media marketing tools and another 10.1% saying they plan to deploy social media marketing elements within six months. Furthermore, reliance on social media tools and how they're measured differ significantly by firm size.

Full story >>

Category:

• Web 2.0 (ResourceShelf)

Views: 2914

By Africa S. Hands

Africa S. Hands is an independent librarian with a focus on helping professionals understand and utilise social media and search engines through one-on-one tutorials and small group workshops. Africa tweets (@africahands) on resources of interest to information and higher education professionals. Her LinkedIn profile may be viewed at:
http://www.linkedin.com/in/africahands.

Africa can be reached at africa.hands@freepint.com

More articles by Africa S. Hands »

FreePint

FreePint supports the value of information in the enterprise. Read more »

Latest FreePint Articles:

• Big Data and the Enterprise Information Professional
  Friday, 17th May 2013

  Victor Camlek reviews what big data means for the information professional in a corporate information centre, library or strategic planning department. Opportunities abound for info pros to take the lead as content advocates on big data issues and to deliver an active agenda aimed at documenting, tracking and attending physical and virtual events focused on big data - to deliver a strong return on investment.

• Encouraging Collaboration Within Law Firms
  Friday, 17th May 2013

  Failure, that's a horrible word to use at the start of an article. But that's essentially what this article is going to be about and, more specifically, why (some say) internal collaboration tools within law firms are doomed to fail. However, failure can also be useful in understanding how tools such as intranets, or collaboration tools like Confluence, are used and what could drive future projects to success.

• Privacy - Don't Hold Your Breath
  Friday, 17th May 2013

  The discovery that Bloomberg News journalists have been making use of customer data raises broader privacy issues. Associated Press has complained about secret use of its telephone records by the United States Justice Department and the British polling organisation Ipsos MORI has been exposed trying to sell anonymised data from the mobile phone service EE to the London police. How effective is anonymisation, should internet service providers shield user data from the authorities and are some websites’ privacy notices designed merely to protect the providers?

• ... more ...

All Family Articles »
Family Articles by Category »

A FreePint Subscription delivers articles and reports that support your organisation's information practice, content and strategy.

Start the conversation about a subscription by
completing our online form: "How can FreePint help?"

FreePint Testimonials

"This report will be of great value to me as I meet with the managing partner in the near future to discuss the budget. It is one of the ..."

Read more testimonials and supply yours »