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Monday, 12th September 2011

Scribd Reader App Adds More Publishers

By Africa S. Hands

From paidContent:

Float, the social reader iPhone app from document sharing site Scribd’s has added content from another 100 publishers to the 150 launch partners it started with two months ago. As it tries to compete with current social reader faves like Pulse and Flipboard, Scribd is turning its attention to offering ways for publishers to extend subscription services to the Float app as well as advertising.

Among the first pubs to sign on to Float were The Associated Press, Wired, Time (NYSE: TWX) CBSNews.com, CHOW, CNET, Engadget, Huffington Post, and InStyle. Among the new wave of publishers signing on are Talking Points Memo, The Atlantic, Time, Techcrunch, Mashable, Motley Fool and others.


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Africa S. Hands is an independent librarian with a focus on helping professionals understand and utilise social media and search engines through one-on-one tutorials and small group workshops. Africa tweets (@africahands) on resources of interest to information and higher education professionals.

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