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Friday, 22nd April 2011

International Study on Reading Preferences for April 23 World Book and Copyright Day

By Theresa Cramer

From the press release:

From a cardboard baby book to a digital novel on a sleek electronic reader, literature can be a life-long pleasure. In celebration of World Book and Copyright Day on April 23rd, the Digital Reading Business Division at Sony Electronics today announced the findings of an international reading survey conducted in the United States, Canada, the United Kingdom and Australia.  

The survey was conducted in March, 2011, by RKM Research and Communications, Inc., and polled 500 readers in each country to discover the books that have had the most profound effect, the literary characters readers relate to and which celebrity book picks would be the most influential.

Read the full release>>


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Theresa Cramer is the editor of EContent magazine and Intranets newsletter. She is a 10 year veteran of the publishing industry with a background in both newspaper and book publishing. Follow her on Twitter @TheresaCramer.

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