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Wednesday, 8th September 2010

Something New from Google: "Results as You Type" (Instant Search)

UPDATE: Be aware that if you use some advanced search syntax or the advanced search page, Google Instant does not work. This is briefly mentioned in general terms a list on a Google help page. We found that the following data does not trigger Google Instant. In other words, results don't change as you type (aka having to click the search button).

Number Range Searches (5...2000)

Update: Always weird stock quote search feature info moved to second post. Continues to act weird.

UPDATE: If the data center that provides you access to Google.com hasn't rolled out the new feature yet, it's coming soon*.
In the mean time you can try it for yourself here. (Hat Tip: Brad McCarty, The Next Web)

UPDATE: If you're using Google Instant you should notice a longer search box to enter your queries into. If you log-out of your Google account, "Google Instant" will not work. You should also see the search box returns to the more "traditionally" sized box.

UPDATES (Actions and Overviews):

+ Is Google Instant Search Smarter Than Bing Type Ahead? (by Lance Ulanoff, PC Magazine
One search cannot be the definitive result of how a search engine performs but in this case Ulanoff's article also contains an interesting about advertising.

+ UPDATE: More Interesting Observations About Using Google (by Jennifer Valentino-DeVries)
A few more test searches and results.

+ Google Instant: The Complete User’s Guide (by Matt McGee, Search Engine Land)

+ "Google Speeds Search by Guessing as You Go" (by John Paczkowski)

+ "Google Instant: Quick, Quick, Quick–But Not Psychic" (by Harry McCracken)

+ Google Instant: a Fundamental Shift in Search (via VentureBeat)

+ Google Instant: Big Changes for Users, Publishers, Marketers (Juan Carlos Perez, IDG News Service)

UPDATE: Background, Video, and "Google Instant" Video Available Here.

*Google Instant is starting to roll-out to users on Google domains in the US, UK, France, Germany, Italy, Spain and Russia who use the following browsers: Chrome v5/6, Firefox v3, Safari v5 for Mac and Internet Explorer v8. Please note, users on domains other than Google.com can only access Google Instant if they are signed in to a Google Account. We will continue to add new domains and languages over the next several months.

UPDATE: It's Official the Results as You Type Feature Has Been Formally Announced and It's Named "Google Instant."

Btw, directly next to the search box note the link that allows you to turn the streaming results off and on.

For the past few weeks Google has been testing a feature that produces search results as you type and add letters into the search box, there is no need to even to click the search button. Some have been referring to this feature as "streaming results."

Well, it appears the test is over and Google has started to roll out the new feature to more users.

This is happening about two hours before a press event by Google in San Francisco. So, we should know more very soon.

Barry Schwartz at Search Engine Land writes:

...there are reports of Google’s home page showing search results as you type your query. You can be on Google.com, see the search box and begin entering your query. As you type, Google may flip you to a search results page without you completing your typing, without hitting enter or without hitting the “Google Search” button.

Barry's post also includes an embedded video that shows the new feature in action.

Btw, "streaming results" are hinted at today in the animated special logo on the Google homepage. Watch what happens to the logo as you add letters or numbers to the search box.

Danny Sullivan and Greg Sterling will be live blogging the press event. Live blogging will also be occurring on The Tech Chronicles Blog via the Seattle Post-Intelligencer and other sites. We will add a few more of them to this post as the event gets underway.

+ Live Blogging (via Digits, Wall St. Journal)

+ Live Blogging (via TechCrunch)

Note from the TechCrunch Blog Post:

“There are billions of queries and tens of billions of documents, getting people from the right query to the right document is fun,” said engineer Othar Hansson.

Google’s lastest feature launch is all about speeding up this process, says Google’s Marissa Mayer, “Google Instant will save 350 million hours of user time, over a year.”

The Tech Chronicles Blog also points out other new features that have been a part of the rumor mill since the announcement was made about the today's event.

You will be able to watch the event live on YouTube

You can demo the new feature here.


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