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Thursday, 22nd July 2010

Reference: Statistics: The Ups and Downs of Social Networks (Graphs & Lists)

The following graphs and lists/rankings are from a BBC News item. All data via Nielsen.

1. Graph: Social Networks, June 2009 & June, 2010 (Unique Audience)
Data from Nielsen for the Following Countries: U.S., UK, France, Germany, Spain, Italy, Switzerland, Brazil, Australia.

Note: Even with the amazing amount of attention, publicity (much of it free) and use Twitter gets, it's audience is still nowhere near (not even close) via Facebook. Of course, bigger by know means automatically means better. You can also easily see the growth of Facebook vs. Twitter in the past year. Also, interesting to see the unique visitor total on Flickr move downward just a bit. With all of the content being added to The Commons, you would think more people would be visiting Flickr to view it, tag it.

2. Top 5 Social Networks by Country
U.S., UK, France, Germany, Spain, Italy, Switzerland, Brazil, Australia.

Interesting to see Brazil with Orkut in the number one space but not on any of the other lists. Orkut is a Google product.

Note:

Nielsen do not class Flickr and Twitter as social networks, these sites are not included in their top five above.

3. Time Spent of Facebook, June 2009 and June 2010

Source: BBC News

See Also: Heat Map and List of Facebook Users (via The Guardian)
Note the sources and be careful.

See Also: To Give an Idea of What 500 Million People Would Look Like, Using World Population, We Built an Estimate Using Wolfram|Alpha with a bit of assistance from the CIA World Factbook.

500 Miilion People Would Mean that Every Citizen in the Following Countries Were Active Facebook Users (in alphabetical order):

The ENTIRE Populations of:

+ Australia
+ Bermuda
+ Canada
+ Cayman Islands
+ Guatemala
+ New Zealand
+ Singapore
+ South Africa
+ United Kingdom
+ United States
==========
500 Million People

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