Seven in ten adult internet users (69%) have used the internet to watch or download video. That represents 52% of all adults in the United States.
Driven by the popularity of online video among 18-29 year-olds, there have been dramatic increases since 2007 in the number of American adults watching:
* Comedy or humorous videos, rising in viewership from 31% of adult internet users in 2007 to 50% of adult internet users in the current survey
* Educational videos, rising in viewership from 22% to 38% of adult internet users
* Movies or TV show videos, rising in viewership from 16% to 32% of adult internet users
* Political videos, rising in viewership from 15% to 30% of adult internet users
On the other side of the camera, video creation has now become a notable feature of online life. One in seven adult internet users (14%) have uploaded a video to the internet, almost double the 8% who were uploading video in 2007. Home video is far and away the most popular content posted online, shared by 62% of video uploaders. And uploaders are just as likely to share video on social networking sites like Facebook (52% do this) as they are on more specialized video-sharing sites like YouTube (49% do this).
The FreePint Family is a family of resources to help information workers be more effective, raise the value of information in their organisations and contribute to success.
'FreePint... provides most of my professional development because it won't come through work and [other resources] just don't cut it.'
FUMSI Forum: Do you have a research question? Post it to the FUMSI Forum, where professionals share Q&A and useful tips on how to Find, Use, Manage and Share Information. It's free.