One More QR Code Story: A Jules Verne Classic with QR Codes to Enhance and Add to the the Material
This is pure cool and probably a good example of things to come.
In one sentence:
Ubimark enhances physical reality (books, places, objects) with stories, travel experiences, ratings or information.
ubimark has published a special edition (aka a "ubitour" version") of Around the World in 80 Days by Jules Verne. Along with the text, the book is "enhanced with QR codes" and other material. The content is accessed via an iPhone/Touch/Pad app.
The book also links Fogg's adventure to online interactive maps. Last, but not least, each chapter of the book is linked to its audio and video versions, which can be streamed or downloaded onto the mobile phone.
We are very excited to order a copy and the read and take advantage of all the extra content. The possibilities are truly endless on what and where you can curate, bundle, and provide extra value for readers in a single location. This technology is similar to a Vook in terms of additional material but as of today, Vooks are limited to video as the additional content source and don't provide additional content/features by scanning QR codes or access to online discussion like the ubimark title does. Of course, both are very exciting developments and in some cases one will be more useful than the other.
We think depending on the content of a specific book, the ubimark technology will be useful with fiction, non-fiction (biographies would be very interesting) and text-books. More once our copy of Around the World in 80 Days the arrives.
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