The latest version of Greenpeace’s Cool IT Leaderboard reveals how some global IT companies are leading the industry by proving the potential of IT solutions to address climate change and reshape energy use, while others seem unable to decide if IT climate solutions are a significant business opportunity or a simple marketing strategy.
Cisco vaults to the top of the Leaderboard, doubling its score from the previous version by demonstrating the effectiveness of its greenhouse emissions-saving solutions such as smart grid technology and office energy management. Ericsson debuts at second place, on the strength of its real world case studies, which measure how its solutions are driving down emissions.
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Perhaps no company demonstrates IT’s potential to make a difference while also representing the industry’s significant contribution to climate change (4) more than Google. Ranked sixth, Google remains the top scoring company on political advocacy, having put forward a clear vision for moving to a clean energy economy. Google CEO Eric Schmidt has been vocal on the failure of the current political system to get the policies right to drive transformative investment in clean energy technologies.
However, Google has no emission reduction targets, nor does it release or disclose its own emissions. This lack of transparency puts Google significantly out of step with most other technology companies, and weakens its ability to be an effective advocate.
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