New Online Database from USA Today: College Athletics Finance
The web page includes access to the database and a background article.
To get to the data, select a year (2004-2005 through 2008-2009) from a drop down box near the top of the blue box and from the other drop down box select a school.
The data cover everything from ticket sales and university general fund support on the revenue side, to scholarships, salaries and game day costs on the expense side.
These are the revenue and expense reports from more than 200 public schools in the NCAA's Division I that have an obligation to release the data. The others are private or are covered under a state exemption.
The best way to use the data is to compare a school's expenses over time to see how they have changed. And because the categories are standardized, some comparisons between schools are possible as well.
It's not always easy to add up the millions of dollars that major universities spend on their athletic departments. But each year, the NCAA collects dozens of revenue and expense items from each of its sanctioned schools.
USA Today, through public-records requests filed to about a hundred Football Bowl Subdivision universities, examined several years' worth of line-by-line athletic revenues and expenses. Often times, the sources of revenue, when adjusted for inflation, have increased since 2005.
The NCAA does not release any of the data on a school-by-school basis. It does, however, release information that has been aggregated in a variety of ways. For university officials, it enables schools to measure their revenues and expenses against other groups of schools that, for example, have similar rates of overall spending on athletics.
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