PRWeek: You must have a big inbox and footprint out there. How do you handle the firehose of information?
Walsh: I get hundreds and hundreds of emails a day. I follow about 15 very active, global mailing lists (participants from virtually every time zone), and swim in instant messages, tweets (or dents), at least four very big wikis, and more web headlines than I'd like to count.
I love the idea of Inbox zero http://inboxzero.com/articles.
so I try to move messages quickly into a very, very broad swath of folders on my email client. If I haven't used a folder in a week, I kill it and combine it with or make an even larger folder. I joyfully delete things that aren't actionable or important info. I use Tweetdeck to follow active conversation about Wikipedia and Wikimedia and I'm content to know that I miss 90% of all relevant tweets - it's just a taste, and that's okay. I adore Google Reader to confine my reading and keep track of the blogs and info I need to track. I stay well out of more conversations than I can get into and try to be high-quality and useful when I do participate (and work my way out of exchanges quickly).
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