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Wednesday, 3rd February 2010

Social Web: Baltimore's Enoch Pratt Library Starts Using Foursquare

From the Baltimore Sun:

Who says libraries can't be cutting edge, fun and experimental? Not me.

The Enoch Pratt library system in Baltimore is starting to use Foursquare, a mobile location-based network/game that allows users to "check in" to a spot, collect points and fun badges, and share tips and information about locations. They're giving away prizes, too. See their tweet above.

Many think that Foursquare (and other apps like it) represents the next phase of the mobile Web -- on-the-go users virtually interacting with their surroundings -- that could be a boon for businesses and nonprofits, such as libraries. (There are rumors that Facebook is building a Foursquare-like app, too.) You're starting to see companies (i.e. a Canadian newspaper) and now the Enoch Pratt library system, tapping into Foursquare.

For now, the Pratt is running the promotion primarily through Twitter.


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