Questia's book content is a clear attraction for Gale, adding scholarly content from leading publishers to support learning in high school and college-a great complement to Gale's extensive reference content. As for the articles, they are mostly licensed from Gale, a longtime partner. In Questia's early days, it licensed and loaded content directly from publishers, but after a few years, it saw the benefit of licensing content from Gale. So the two companies have a long and cordial working relationship.
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Ned May, industry analyst with Outsell, Inc., says, "I think this is a smart move by Gale. It's a quick build-out of their customer base and content collection while eliminating a competitor. I'd expect we'll continue to see this type of market consolidation in response to a combination of structural market pressures and low cyclical valuations. It also speaks to Gale's renewed strength and vitality following its separation from what was at the time Thomson Corp. In short, they got what they needed in the HighBeam deal, and they are back for more."
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