As France drags its cultural past and present into the digital future, it is coming around to the idea that the job will require support from a company often viewed with deep suspicion here: Google.
To try to secure the company’s contribution, the government in recent days has proposed a new carrot and stick. On the one hand, it has suggested that Google pick up part of the tab to aid the beleaguered music industry. On the other, it has proposed a partnership with Google to accelerate the development of a viable French digital library.
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But the company balked at one of the ideas in the report last week, a proposed tax on online advertising — much of which would be borne by Google — saying it would stifle innovation. Funds raised by the levy would be used, among other things, to help finance special cards that would enable young people to buy digital music at a discount.
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