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Tuesday, 20th October 2009

Barnes & Noble's nook eBook Reader Launch + More nook Materials

Earlier today we posted details about the introduction of the Barnes & Noble eBook reader named nook. The event is scheduled to begin at 4pm EDST. Well, it's now past 4pm EDST so we can say the nook is here. Here's the official news release (PDF) from B&N.

Engadget has posted a 3.5 minute video tour (from B&N) of the nook. Want a close-up of the device? Here you go. Want more video and still images? Visit the nook press kit.

Paul Biba has an excellent, detailed filled report from the product launch at TeleRead.

Some of the things we learn:

Device will sync with more devices than Kindle – over 100 devices and will have an app for Nokia.

No browser on the device cause is a clumsy experience. Lending can be to an Nook, PC, iPhone, Mac, etc.

No plans to sell at other retailers.

Are plans to bundle hardcover and ebooks.

Will eventually support Windows Mobile.

The Digits blog from the WSJ live-blogged the event.

Some of what we learn:

nook will use AT&T wireless network to deliver content.

Expected ship date, November 30th.

***You will also be able to lend from or to any device that has the B&N eReader application, that includes iPhones and Blackberry's.***

You can lend many of your books once for 14 days. While it's being lent, you'll not be able to access the book.

As the FAQ explains points out a book can only be lent once. The Publisher's Lunch eNewsletter points out:

...the company's web site clearly states that a given ebook can only be lent "one time." One publisher told us that BN was initially trying to secure broader lending rights but pulled back based on broad publisher resistance.

Publishers Lunch also points out that not all publishers are part of the lending program.

Uses Google's Android Operating System

“It’s very clear to us that … our customers want e-books.” This represents a multibillion dollar strategy for B&N, with the first step was bn.com for purchasing e-books, “any book, anywhere, any time.” The second step is today.--Stephen Riggio, CEO, Barnes & Noble.

The nook store is now live at nook.com. Here's some of what you can learn when you visit:

Over 1 million titles, Many titles at $9.99, also eMagazines, and eNewspapers.

"Thousands" of free books.

nook Pre-Orders at $259, free shipping.

Take a 360 degree tour of the device.

2GB of storage, you can add more.

The nook FAQ is loaded with answers.

For examples, you can listen to MP3's while you read.

The nook handles ePub and PDB files, as well as MP3s, PDFs, and JPGs.

Also, online this afternoon is this page from Barnes & Noble that compares their new eBook reader with Amazon.com's Kindle. You'll also find pages with tech specs and accessory info. And like any good product or service these days, Nook has a blog. It's titled, "Unbound: The eReading Blog."

TeleRead has a nice roundup of coverage since we first posted early this morning. Also, worth a mention is this article from News.com.

*** In a New York Times article, Brad Stone he speaks with Shayna Englin, a political consultant in Washington who has found a way to exploit Amazon.com's e-book technology for the kind and share books with others.

...she has actually never paid for an e-book. Exploiting a loophole in Amazon’s system, Ms. Englin has linked her Kindle to the Amazon account of some nearby friends, allowing all of them to read books like “The Lost Symbol” at the same time — while paying for them only once.

“I read much more, I tend to read faster for some reason, and I read a greater variety of things,” said Ms. Englin, adding that this is nearly the same as lending a physical book to friends. “We haven’t really looked closely at Amazon’s terms of service. But I do suspect we are breaking the rules.”

I don't know if we will ever find out but we wonder if Amazon will close the loophole.

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