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Tuesday, 1st September 2009

An In-Depth Look at Surchur

Matt McGee writes:

Surchur has been around for more than a year, but its recent facelift aims to take real-time search toward a new idea: real-time discovery.

[Snip]
...Surchur is going a lot further with its new home page. Founder Todd Hogan calls it a merger of real-time search with real-time discovery.

The home page is now positioned as a “Real-Time Board” that shows trending topics from Google Trends, Yahoo Buzz, Bing xRank, CNN Popular Stories, Twitter, and Technorati. This is the discovery aspect: There’s no need to search for what’s hot when Surchur is doing it already, and ranking what it finds from a number of sites. The hot terms are divided into two categories: Hot Topics, which is based on an overall score, and Catching Fire, which lists the fastest-growing terms. As you’d expect, there’s occasionally some overlap in the two categories.

Hogan says the Real-Time Board is updated every 20-50 minutes. For each term, it ranks the popularity on a scale of 1-10, with separate marks for how hot the term is on Twitter, in the blogosphere, and on Surchur itself. A fourth column reveals where Surchur found the hot term.

Access Surchur

Much more in the review (with screen caps) here.

Source: Search Engine Land


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