Life.com, a joint venture of Life publisher Time Inc., a unit of Time Warner, and Getty Images, is opening its doors today to let Web users scan 7 million images from the magazine, many of which have never appeared in print. The site also boasts thousands of new daily news photos from Getty, the photo service whose work appears in many newspapers and Web sites.
In addition to photos of breaking news events, the Life.com editors have created thousands of photo groupings — a slideshow of Hawaiian beaches through the decades, or baseball players with odd names, or memorable war photos — that will change at least once a day.
Photos are arranged around five channels: news, celebrity, animals, travel and sports, based on search patterns and on advertiser-friendly categories. The celebrity tier of photos is expected to appeal more to advertisers looking for female consumers, for example.
See Also: Don't Forget the Google Images offers millions of photos from Life's historical archive. To access them in a rapid manner simply enter source:life and your keywords into the Google Images search box. Here's an example.
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