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Wednesday, 18th March 2009

Facted Browsing + Search: Financial Times Launches Newssift, A Business News Search Engine

This service has the potential to be a real winner. Make sure to check it out and share your feedback with the developers.

From the Report:

Newssift, a semantic business news search engine created by The Financial Times, has launched in beta tonight. Currently indexing thousands of news sources worldwide, and with millions of articles in its database, Newssift aims to bring context and meaning that its creators say is missing from traditional keyword-based business news search engines.

“We want to put an angel on the shoulders of the business person,” says Newssift CEO Robin Johnson

What Newssift hopes will separate itself from other news search engines — and business news, specifically — is its ability to add meaning and context to news search results. Johnson says Newssift is the first search engine to apply a relationship-based algorithm to business news. Newssift wants users to begin with generic queries, and use its refinement technology to find the most relevant results.

Direct to Newssift

Source: Search Engine Land

See Also: Skim the Sunday New York Times Online


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