Thursday, 8th November 2007
Mobile: GPShopper Receives Investment from Secretive NY Investment Bank
NY investment house, Allen & Co., has invested an undisclosed sum in mobile product search service, GPShopper.com, according to this Dow Jones story.
GPShopper is the provider of Slifter that uses GPS to find products located close to where you current or future location(s). It can also be used without the GPS component and downloadable app by entering a location (Zip Code, address, etc.).
The GPS-enabled version is currently available for certain phones on the Sprint network.
At the end of September, Nokia Corp. (NOK) began offering the Slifter application to users of its N95 mobile devices and other N series and E series phones, which are GPS enabled. Nokia is GPShopper's first big handset partner. The handset maker's devices can be used on any GSM carrier's network, which in the U.S. is primarily AT&T Corp.
Other mobile versions (using an applet) are available for other networks and on various devices. Here's a Flash demo.
PC/Mac, mobile, and SMS versions are available without the GPS functionality. Here's a search using the PC version (Paint, 10036) and a search on the mobile version for iPhones 90210 after selecting the model we wanted. Some personalization is available on the mobile version (non-app) if you register your phone number and Zip Code.
The mobile app version provides provides more tools. Slifter also offers merchant, location, and product browsing.
See Also: GPShopper Partners (Nokia, Sprint, Java, and TruePosition)
See Also: Where2GetIt Out from Under the Radar (via ScreenWerk)
See Also: In this ResourceShelf Post from July, 2007 we mention Slifter as well as other GPS/Location-Based Services mobile services including:
+ MapQuest Find Me
See Also: AtlasBook, PhotoFinder, FamilyFinder, and other services from Networks in Motion.
See Also: A Roundup of Wireless/Mobile Shopping Databases and Tools
See Also: Ask.com* offers a GPS Phone (via Sprint) that includes Evite, Driving Directions/Maps, CitySearch and other features.
See Also: Inside the Private World of Allen & Co. (via Fortune, 2004)
* Gary is Director of Online Information Resources at Ask.com