Hoover's [recently] announced the latest edition of The Hoover's Index, a free, proprietary monthly index of the leading public and private companies, non-profits, and associations which represent the brand leaders, up-and-comers and "buzz" creators driving the U.S. and international economies.
The Hoover's Index, which reveals monthly spikes in company search activity, is based on a proprietary algorithm that takes into account the search trends of business professionals, including both organic and internal searches on Hoover's site, as well as business-related searches conducted via major search engines. Movement above and below index determines ranking, instead of gross search volume.
Top Six Companies for August 2007
1) American Home Mortgage Investment Corp.
2) VMware, Inc.
3) Countrywide Financial Corporation
4) El Paso Corporation
5) Imperial Chemical Industries PLC
6) Facebook, Inc.
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