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Monday, 9th July 2007

How America Searches: Election ‘08

How America Searches: Election ‘08
From press release:

The study finds that while most presidential candidates have an online presence, their current online strategies are failing to fully reach the 42 percent of voters who look on the Internet for information regarding issues and candidates. The candidates’ own Web sites trail behind news and social media sites as preferred sources of information; and candidates are sorely lacking in visibility when it comes to voter searches on specific issues in both natural and paid search.

Free registration required to access complete report.

Source: iCrossing, Inc.


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