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Friday, 23rd March 2007

Books: WSJ on Tricks to Get Any Book to the Top of the Amazon.com Bestseller List

A Few Sales Tricks Can Launch a Book To Top of Online Lists
From Carl Bialik's article:
Amazon says little about how it calculates its rankings, though scholars and publishers have attempted to reverse-engineer the system to determine how a sales ranking translates into actual sales. One major quirk: Used and new book sales are counted equally. So an author anxious about his sales ranking could put a few dozen of his books for sale for a penny apiece and ask a friend to buy them all.
Source: Wall Street Journal (free, subscription NOT required)

See Also: Cheats beating Alexa rankings with Trojan, researchers believe (via TEXYT)
Thanks to PW for the news tip.


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