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Thursday, 25th January 2007

Tylenol and Cellfire Advertisements Now Appearing on Yahoo Mobile Home Page

In late December we posted that graphical ads (clickable banners) were appearing on the home page of Yahoo's mobile site in the U.S. At that time we spotted ads for Pepsi and 1-800-Free-411. Now, a month later, we're continuing to see the 1-800-Free-411 ad on the home page. It rotates with an ad for Tylenol and another for Cellfire (mobile coupons).

Here's a screen cap of the Yahoo Mobile Home Page with the Tylenol ad. Clicking the ad takes you to this page minus the 404.

The same home page with a screen cap of the Cellfire ad.


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