Receive the weekly sampler of posts and "Resource of the Week".
Subscribe »

Enter your
email address:

My Account »


Bookmark and Share

Testimonial?
If you find ResourceShelf useful, please supply a testimonial »








Home > ResourceBlog > Article

« All ResourceBlog Articles

 

Bookmark and Share   \"Feed\"

Thursday, 26th October 2006

Google Trademark Apps via the dMarc Acquisition

Here's a series of US trademark APPLICATIONS that came to Google by way the acquisition of dMarc, a radio advertising company that Google acquired in early 2006.

+ Sarbanes Oxley
dMarc applied for a trademark/service mark for this term in September, 2005. It reads like dmarc/Google wanted to offer some sort of compliance software to make dealing the the S-O legislation easier. The application was abandoned on September 30, 2006 and is now "dead." Perhaps a service that Google was not interested in offering.

Other apps that are still in process.

+ Smart Barter
This application was filed in September, 2005.

advertising resale service, namely buying advertising space from radio stations in return for monetary credit that radio stations can use to purchase various goods and services.

NOTE: Google MUST make use of these words and services as they are applied for. They will need to for the advert and resale of radio stations. They cannot, as applied, use smart barter for something like search engine ad bartering.

+ Diagnostics
Google applied for a trademark/service mark for this term in September, 2005.

Software which provides real-time monitoring and automated troubleshooting for digital broadcasting systems.

+ Data Services
Another app that originated from dMarc. Filed in September, 2005.

...namely, software which provides real-time monitoring and automated troubleshooting for digital broadcasting systems

Other dMarc/Google service mark apps include:
+ Content Exchange

+ Revenue Suite

Software which dynamically directs a radio station's digital automation system to replace last-minute, remnant avails with paid commercial spots.

Other dmarc/Google service marks that have been registered:
+ SONGNOW

Brokerage services in the field of brokerage services between listeners and artists, broadcasters, advertisers, or marketers to facilitate the purchase of music via a radio data system-enabled radio receiver.

Thanks to RS contrib editor Carey Lening, Esq. for her help with this post.


Category:

Views: 616



blog comments powered by Disqus

« All ResourceBlog Articles

 

Read about the FreePint FamilyThe FreePint Family is a family of resources to help information workers be more effective, raise the value of information in their organisations and contribute to success.

'FreePint... provides most of my professional development because it won't come through work and [other resources] just don't cut it.'

Read about the FreePint Family »


Visit the FreePint ShopFreePint Shop: FreePint sells reports, resources and subscription products to support your information work and information-related decisions.

Latest: FreePint Volume: Critical Insight on Social Media 2012 (01 Feb 2012) | FUMSI Report: Folio on Conferences and Continuing Professional Development (26 Jan 2012) | FreePint Research Report: Information Governance Policies and Priorities (25 Jan 2012) | Docuticker Report: DocuTips on Health Literacy (19 Jan 2012) | VIP Magazine: 98 (18 Jan 2012)

Browse the FreePint Shop »


FUMSI ForumFUMSI Forum: Do you have a research question? Post it to the FUMSI Forum, where professionals share Q&A and useful tips on how to Find, Use, Manage and Share Information. It's free.

Latest FUMSI Forum postings: Most Shared Content on Finding Information (09 Feb 2012) | Times are changing - a FUMSI Editorial (09 Feb 2012) | [TIPPLE] eBook resources - Share (07 Feb 2012) | Most Shared Content on Sharing Information (01 Feb 2012) | Our own worst enemy? - a FUMSI Editorial (01 Feb 2012)

Visit the FUMSI Forum and post »


VIP LiveWireVIP LiveWire: Offers commentary on emerging news stories of interest to premium content users, vendors and industry insiders.

Latest VIP LiveWire postings: Compliance - it's not just financial (10 Feb 2012) | Social media and BRIC - new report (08 Feb 2012) | Reuters takes the social media pulse (08 Feb 2012) | How to deal with the tech-savvy customer? (08 Feb 2012) | More ways for employers to poke around (01 Feb 2012)

Visit the VIP LiveWire »






Subscribe

Subscribe to the ResourceShelf Newsletter and receive the weekly sampler of posts and Resource of the Week.

Find out more »

ResourceShelf sponsored by:

Article Categories

All Article Categories »

Archive

All Archives »