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Monday, 9th October 2006

Hello GooTube; No Surprise: Google Acquires YouTube for $1.65 billion

Fast Facts:

+ 1.65 Billion in a Stock-to-Stock Transaction

+ "YouTube will operate independently to preserve its successful brand and passionate community."

+ "YouTube will continue to be based in San Bruno, CA, and all YouTube employees will remain with the company."

Quick thoughts from Gary:
1) Sounds like Google Video and the Google Video Upload program didn't work out like Google had hoped although the news release and Eric Schmidt says it is successful and will not go away.

2) What, if anything does this mean for the Google/AOL deal which includes video? In fact, AOL already has their own video upload and sharing service (UnCut). In fact, you can even upload video from your mobile.

2) Interesting to see if ANY Google logo/name will be on the YouTube site. From the sound of it, the answer is no. However, there is now a "thank you" video from the YouTube founders on the YT site.

3)

“Our community has played a vital role in changing the way that people consume media, creating a new clip culture. 

--YouTube Co-Founder Chad Hurley

4) Don't confuse "clip culture" with the "snippet culture" that Google offers with Google Book Search.

5) Reminds us (for a lot less $$$) of Yahoo building Yahoo 360 and MyWeb 2.0 and then acquiring del.icio.us. Build, then buy, that's the way it seems to go.

6) Of note: Google has signed deals with Sony Music and Warner Music. This is also in a sense a play against the massive music video library that Yahoo Music and Rhapsody offers. A deal with CBS is different as reported by News.com. However, from what we can tell, this does not cover non-music content, content recorded off of TV, etc. Get the lawyers ready?

7) News.com offers a list of some Internet deals that didn't work out like some had hoped.

Other Databases: Check Billboard's Collection of Music Videos and SingingFool.com

See Also: Coverage from Greg Sterling at SEW

See Also: Marc Cuban on Why YouTube Would Be a BAD Purchase
Note: This was published on 9/17/2006.

See Also: Perspective: OK, so Eric Schmidt is a moron
By CNET Exec Editor, Charles Cooper. The title refers to the comments made by Marc Cuban in the story linked above.

See Also: YouTube may add to Google's copyright worries (via News.com)
If they already don't exist already, companies monitoring YouTube and similar sites for copyright violations and sending out DMCA requests might have a bright future.

From the article:

Section 512 essentially lets hosting companies off the hook for legal liability, as long as they respond promptly to formal notifications from copyright owners and remove any infringing material. YouTube does this through a formal posted policy, and prohibits uploads of unauthorized videos more than 10 minutes in length.

Several other rules apply that are mentioned in the article.

In a few quick searches (really quick) of YouTube we found lots of material from Saturday Night Live, performances from the Jimmy Kimmel Show and NFL coverage from several networks. How about some 24?
And that's only video, what about all of the music used in various homemade music videos?

See Also: Battelle on Acquisition

+ See Also Google Puts Lid on New Products (via LA Times)
No doubt this deal was in the works before this story in Friday's LA Times?


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