ResourceBlog Article: Full Text of Opinion in Recent Keyword Search Ad Case

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Friday, 31st March 2006

Full Text of Opinion in Recent Keyword Search Ad Case

Resources, Reports, Tools, Lists, and Full Text
Business--United States--Lists & Rankings
Source: Fortune
Fortune 500, 2006
"America's Largest Corporations."
+ Direct to complete list.
+ Companies by State
+ Women CEO's of Fortune 500 Companies
+ Complete Database (1955-2006)
Every company that's ever appeared on the list. View by year or search.
See Also: Internet Companies in the Fortune 500/1000
#1 in Internet Services and Retailing sector, #272 overall, Amazon.com
#2 in Internet Services and Retailing sector, #313 overall, IAC/InterActive (Ask.com)
#3 in Internet Services and Retailing sector, #323 overall, Google
#4 in Internet Services and Retailing sector, #412 overall, Yahoo
#5 in Internet Services and Retailing sector, #458 overall, eBay
#6 in Internet Services and Retailing sector, #683 overall, Sabre Holdings
Note: Microsoft (MSN Search) is grouped in computer software sector. Gates and company is #1 in the sector and #48 overall.
Note: Time Warner (AOL Search) is grouped in the entertainment sector. The company ranks #1 in the sector and #40 overall.
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Search Engines--Legal Documents in the News
Source: U.S. District Court Southern District of New York (via PACER)
Full Text, Opinion in Merck vs. Mediplan Health Case Involving Search Engine Keyword Advertising
37 pages; PDF.
+ See Also: Full Text of Order in Edina Realty, Inc. v. TheMLSonline.com
17 pages; PDF.
+ See Also: Ruling adds to confusion over legality of keywords (News.com)
+ See Also: Keyword Purchases Not a Trademark Use--Merck v. Mediplan Health Consulting (via Technology and Marketing Blog)
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