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Friday, 1st April 2005

A Database of Outdoor Advertising

Resources, Reports, Tools, Lists, and Full Text Documents
Internet
Source: National Academy of Science
Just Released, Full Text, Signposts in Cyberspace: The Domain Name System and Internet Navigation
"Signposts in Cyberspace: The Domain Name System and Internet Navigation examines the performance and prospects of the Domain Name System from technical and institutional perspectives, and also looks at how navigation technologies and institutions facilitate finding and accessing Internet resources. It describes the evolution of the technologies and institutions that have supported the growth of the Internet and provides the basis for future decisions that will enable its productive evolution."
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Outdoor Advertising--Database
Source: Outdoor Advertising Association of America (OAAA)
OAAA Creative Library
Here's something different -- a database of outdoor advertising images, searchable by keyword (select a letter of the alphabet and choose from a dropdown menu), year, agency, advertiser and/or product category. Some very clever stuff here -- like this billboard advertising the Washington Wild Things, a minor league baseball team. You'll also find a handy link to Duke University's Emergence of Advertising in America: 1850-1920 database of more than 9,000 images.
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Postsecondary Education--United States--Demographics
Source: National Center for Education Statistics
Postsecondary Participation Rates by Sex and Race/Ethnicity: 1974-2003
"This Issue Brief examines participation in postsecondary education among women and men and among different racial/ethnic groups, from 1974 to 2003. Participation rates are defined here as the proportion of 18- to 24-year-olds who are enrolled in or have completed postsecondary education. Over this time period, the participation rates of young women and of young Whites outpaced that of their male and minority counterparts, so that by 2003 young women had a higher participation rate than young men (reversing the pattern in 1974) and the 1974 gaps in participation rates favoring young Whites over Hispanics grew larger."
Full Report (PDF; 79 KB)
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Manufacturing--United States--Statistics
Source: U.S. Census
Just Released, 2003 Annual Survey of Manufactures, Statistics for Industry Groups and Industries
"The nation's manufacturers employed 13.8 million people in 2003, down from 14.5 million in 2002. The transportation equipment subsector was the largest manufacturing employer in the economy, with 1.7 million workers. Other major employers included manufacturers of fabricated metal products and food (1.5 million each), computer and electronic products (1.1 million) and machinery (1.0 million)."

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