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Wednesday, 26th January 2005

Chris Olson's Marketing Treasures Newsletter is Back

Professional Reading Shelf
Libraries--Marketing
Source: Chris Olson
It's Back and It's Now Free: Chris Olson's Marketing Treasures Newsletter
We know that many libraries need marketing assistance and library marketing guru Chris Olson is a person who can help. So, when we learned that her Marketing Treasures newsletter was back (available via email) and now available free, we thought it was MORE than worthy of a mention on ResourceShelf. Here's how Chris describes the MT, "Each issue of Marketing Treasures includes a feature article about a practical marketing subject, followed by shorter sections devoted to marketing concepts, insights into promotion activities, popular communications resources, and upcoming learning opportunities." Want some more good news? Current and back issues (1987-) of the newsletter are also online and available free as pdf files.
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Online Information
Source: Information Today
New Blog: ONLINE Insider
A new blog from ONLINE magazine editor, frequent conference speaker, and ResourceShelf friend, Marydee Ojala. Congrats! Btw, Marydee will be blogging from the Special Libraries Association Leadership Summit beginning tomorrow.
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Access to Information--United States
Source: AP
FBI Search Practices Could Limit Public Access to Government Documents

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